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Friday, October 12, 2012

advertising and promotion of cosmetic products

Indian Cosmetic Market Ready to Escalate by Shushmul Maheshwari
According to our research report Indian Cosmetic Sector Analysis (2009-2012), the cosmetic industry is one of the rapidly growing industries in India. Our study shows that affordability and rising consumer base were the main drivers behind the high cosmetic sales of around INR 356.6 Billion (US$ 7.1 Billion) in 2009. Market players are getting lucrative opportunities as people have become more beauty conscious due to changing lifestyle and spreading consumer awareness.
Our research indicates that the Indian cosmetic industry is expected to remain on its growth track in coming years. It is anticipated that the industry will grow at a CAGR of around 17% between 2010 and 2013. The future growth will depend on increasing disposable income of middle class families. Besides, improving literacy rate, advertising and promotion of cosmetic products, rising awareness about personal care and western culture influence will further fuel growth in the cosmetic market,Try samples in the late afternoon. The power of smell is stronger during that time of day.. It is expected that the skin care and beauty salons will give impetus to the overall cosmetic market.
We have conducted a detailed and in-depth analysis of products and services of the Indian cosmetic market. Skin care, hair care, color cosmetic, fragrances, oral care, organized salon market, spa market and cosmetic surgeries are included in this analysis. Our research reveals that skin care is one of the most attractive segments of the cosmetic market,spinach. The facial skin care sub-segment is outperforming the overall skin care market. The study also shows that men cosmetics products are becoming more popular in India and the rural market occupies a major share of the cosmetic products market. Now, the companies have started moving towards the semi-urban cities and villages. These companies are focusing to expand their product portfolio in various ranges of products.
Our report Indian Cosmetic Sector Analysis (2009-2012) provides a deep insight on various segments of the cosmetic market, emerging trends that will help companies to expand in future. Further, the report has elaborated on behavior of consumer in India,You wont as youve used the train,3161 Ugg Classic Short Sparkles Silver Boots. In addition, the report provides the future forecast for cosmetic industry. Besides, our study of the competitive landscape of the industry will give an unbiased market picture that will prove decisive for clients.
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